Rebranding
Welcome to "Pomilia Re design," a collaborative journey that marries tradition with modernity. This project is a meticulous rebranding effort aimed at elevating the visual identity of Pomilia—your trusted source for nutritious and delicious canned goods imported from the heart of Italy.
Pomilia is not just a brand; it's a culinary experience. The goal of this redesign is to position Pomilia as the go-to choice for families seeking convenient, affordable, and authentically Italian ingredients. Whether you're a seasoned chef or a busy parent, our nutritious products are designed to enhance the flavours of your family's favourite dishes.
Iterations
Final Design
Say arrivederci to the old and benvenuto to the new colour scheme. The palette has been carefully curated to evoke feelings of warmth, authenticity, and family. Each colour tells a story, harmonizing with the wholesome goodness within each jar. The packaging was also modified to glass as a sustainable-friendly choice.