Élan
Élan A makeup brand that epitomizes timeless elegance and celebrates the beauty that comes with age. This project revolves around the design and packaging of a makeup line dedicated to enhancing natural beauty, maintaining sustainability, ensuring accessibility for older individuals, and addressing unique skincare needs.
Our mission is to empower individuals, especially those in the golden years, by offering makeup that doesn't just enhance but uplifts. We believe in positive aging, self-expression, and the joy that comes from feeling confident in your skin.
Accessible Foundation for Mobility Issues: Élan Beauty goes beyond beauty to address the unique challenges faced by older individuals with mobility issues. Our accessible foundation is a symbol of inclusivity, ensuring that everyone can effortlessly enjoy the transformative power of makeup.
Environmental Commitment- Élan is committed to minimizing waste and reducing our environmental impact. Our packaging choices, from materials to design, mirror our dedication to creating a beauty brand that cares for the planet as much as it cares for your skin.
Unique Formulation: Our makeup formulations are meticulously crafted to cater to the specific needs of older skin. From addressing fine lines and wrinkles to accommodating different skin types, Elan Beauty offers a unique selling point.
Packaging
The packaging features a flap that slides open easily, eliminating the need to tear or pry open the box for maximum accessibility.
